Unlock a new love of wine...

We wanted to develop a club which brought wine aficionados together. You have already tasted the splendor of our handcrafted wines, but now is the time for you to become an integral part of our family. Immerse yourself in our way of life. Engage with our land, vines and winemaking through our exclusive rewards and benefits.

Our Hans Connoisseur Club is a points based program giving you flexibility on how you can earn points by doing what you love. Enjoying and sharing wine. Below we have outlined how you can earn points, our club tiers and membership FAQs. We look forward to spoiling you!


We have carefully devised our tiers with you, the winelover, in mind. We wanted to take you on complete journey from your first sip of Hans' handcrafted wines all the way to when you can visit and explore our Estate through our Private Experiences and Vineyard Cottage. We cannot wait to spoil you!

-10% discount on current release wines 

-Wine advice by one of our trained wine professionals / Sommeliers (phone or virtual)

-Complimentary tasting at the Cellar Door

-Priority invitations to special events

-Priority access to new released and library wines

-Personalised labels service

-15% discount on current release wines

-15% discount on all Magnums

-Gifted exclusive Herzog Corkscrew

-Complimentary Private Estate Tour

-15% discount on all our bookable experiences 

-Gift of Hans' artisan Grappa, with hand painted label, presented in a wooden case

-Continue to receive 15% off all current releases and Magnums

-20% discount on all bookable experiences

-Complimentary bottle of wine on arrival when staying at our exclusive Vineyard Cottage

-50% discount off A Vintners' Lunch, a unique experience to dine with the Herzog's

-Personal Tasting with Hans and Therese 

-Exclusive signed Magnum of Hans' artisan red wine presented in a wooden case




We use a points based loyalty program. To sign up, simply click here to set up your account you can then use the Hans Connoisseur Club widget in the bottom right corner to start earning points and unlocking exclusive rewards and benefits. Make sure you are logged into your account to accumulate your points.

Easy! Simply log into your account using the person icon in the top right corner (or the 'My Account' tab in our Hans Connoisseur Club page). You can then see how many points you have earned by clicking the Hans Connoisseur Club widget in the bottom right corner.

We will also email you each time you have entered a new club tier. This email will outline all your benefits and how you can redeem them so it is important to keep this email in a safe place.

Your points and membership will expire after 1 year of inactivity. Meaning if you have not ordered wine from us within a year of your last order your points will revert back to zero.

Our general rule is 3 bottles minimum per online order (unless larger formats). However, to be eligible for the discounts provided with each membership level e.g. 10% off all current releases on gold tier, this does require a minimum order of 6 bottles. If you order below this your order will not be eligible for discount, but you will still accumulate points. Remember to log in to your account when purhcasing online and you will find your rewards and benefits in your tier introduction email.

Do not fear. We use the widget as a way for you to earn points and see how many points you have. But it is with our emails where you can view your rewards and benefits, this is why it is important to keep these safe. If you cannot find your email, you can call us on 03 572 8770 or email wine@herzog.co.nz.

While you're welcome to enjoy membership discounts worldwide, unfortunately due to freight limitations and costs, we're unable to ship most rewards items, including the Herzog Corkscrew, Grappa, and Magnums. If you plan to visit Marlborough, arrangements can be made for you to collect these from our Estate.

Our bookable experiences range from our tastings and flights at the cellar door, Tours, wine & food experiences and our exclusive Vineyard Cottage. As a platinum member or higher you shall receive discount on such experiences.

Therese Herzog - Wife & Owner